Campaign

THATDAY - menstrual underwear

Briefing

Thatday is a brand from Latvia for menstrual underwear. A life changing experience in the 21st century - be the one who makes sure of it! Thatday period-proof panties can replace tampons and pads, vastly reduces the ecological footprint, saves money, diminishes complications and allergies that usual synthetic goods can cause. Thatday panties are eco-friendly, sustainable, made from skin pleasant, high-quality fabrics, and consist of 3 strong absorption layers.

With icebergs melting, Australia burning, oceans full of plastics, and viruses spreading — THATDAY panties is a change you want to see.

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