MediaKit of nimble-agency.co

Entertainment Business Consultants

Nimble Agency strives to challenge the status quo in the entertainment industry, by having a continuous impact on the careers of its clients.
nimble-agency.co

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Rens de Graaff

Rens de Graaff

Language

English

Social Media

Communication Strategy for Artists

12 months ago

Introduction Communication is the means by which firms attempt to inform, persuade and remind customers – directly or indirectly – about the brands they market. In a sense, marketing communications represent the ‘voice’ of the artist and are the ways in which it can establish a...

The post Communication Strategy for Artists appeared first on Nimble Agency.

A Core Strategy in the Entertainment Industry

12 months ago

The Corporate Business Model (Core Strategy) In 2004 Alexander Osterwalder presented his thesis on the Business Model Ontology. By combining his self-invented Business Model Framework and the Balanced Scorecard Approach of Kaplan & Norton, he created the Business Model Ontology. By applying this ontology to...

The post A Core Strategy in the Entertainment Industry appeared first on Nimble Agency.

Branding in the Entertainment Industry

1 year ago

Introduction According to Kotler et. al. (2009) a unique skill of marketers is their ability to create, maintain and protect brands through their use of all marketing mix variables. Similarly, in the entertainment industry, building brand development must be managed with great expertise, as it...

The post Branding in the Entertainment Industry appeared first on Nimble Agency.

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