Briefing
Bedrijfsomschrijving
Daffee is to revolutionize the coffee industry by offering a coffee experience made from upcycled date beans. Our mission is to promote sustainable consumption, reduce waste, and combat climate change and deforestation, while providing coffee lovers with a guilt-free and flavorful experience. We aim to create a positive impact on the environment and inspire a shift towards responsible and conscious choices in the beverage industry.
Moreover, according to scientific research, due to climate change by 2050 the global coffee production will be reduced by half; therefore, coffee availability is expected to go down, and costs to go up.
Since today there are few options to replace coffee, there will be a need for a new coffee to cover the consumer demands.
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