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Plot Projects - location-based marketing

Briefing

We’re looking for publishers and platforms that cover the latest news and trends in online and mobile marketing. Are you eager to cover a piece on the growing importance and usage of proximity technologies, like geofencing and beacons, in the field of mobile marketing?


About Plot Projects

We are a leading location-based and proximity marketing software company in the field of mobile marketing. Our software enables mobile apps and marketing automation platforms to use the location data collected by a mobile device to understand their customer’s offline behaviors, reach out with personalized content based on these insights and measure if this brings consumers to physical stores.


Topics you can write about

  • Proximity marketing - how it's rapidly changing the landscape of mobile marketing and what marketers need to know about it
  • Location based notifications - how they can help marketers reach out to their consumers at key moments during the consumer journey
  • Location intelligence - how it help marketers understand the offline behavior of their consumers and measure the impact of their marketing on foot traffic to stores


Sample Articles

https://www.marketingtechnews.net/news/2017/aug/01/5-things-about-geofencing-will-make-you-better-mobile-marketer/

https://www.plotprojects.com/blog/what-is-location-based-marketing/

https://www.plotprojects.com/blog/what-is-geofencing/


Resources

Location based notifications open rates - https://www.plotprojects.com/blog/why-do-android-users-open-more-notifications-than-ios-users/

Mobile usage - https://www.emarketer.com/Article/eMarketer-Unveils-New-Estimates-Mobile-App-Usage/1015611

Mobile app abandonment rates - https://www.apptentive.com/blog/2016/12/20/mobile-app-churn-causes-warning-signs-and-prevention/

Location-based services usage - https://www.statista.com/statistics/436071/location-based-service-users-usa/

Usage of location-based ad targeting - https://www.statista.com/statistics/452770/location-based-targeting-mobile-ad-campaigns-worldwide/


Link
https://www.plotprojects.com/
Anchor text / Link title
geofencing

Conditions

Post
Fixed amount
Required Connection
Other Conditions
  • Use at least one image
  • The article is a permanent placement
  • Contain 2 follow links to homepage and 1 other page
  • The article should have at least 300 words
  • Placement of 3 keywords in the text: geofencing, proximity marketing, location based marketing.


Channels
  • Website
Wanted Categories
  • Business
  • Technology & Computing
Campaign closes
a year ago
Submitted before date
11 months ago

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