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TOMS: Boots & Booties campaign


TOMS heeft een super leuke campagne lopen in de tweede week van november over hun 'Boots & Booties' campagne. Ben jij ook zo een fan van TOMS en wil jij wel een paar van deze prachtige boots of booties? Lees dan alle details en meld je aan om ook hieraan mee te doen!

We zullen werken met een barterdeal plus CPS (7%). Naast een paar super schoenen kun je dus ook verdienen aan de gemaakte sales.

Campaign Information: A Boot Story

A Boot Story This season we are introducing new boots that not only look good, but just like every TOMS product, they also give back. We are arming some of our most stylish friends with our favorite pairs to show how you can wear yours. 

Company Information

While traveling to Argentina in 2006, TOMS Founder Blake Mycoskie saw the hardships faced by children growing up without shoes. Wanting to help, he created TOMS, a company that would match every pair of shoes purchased with a new pair of shoes for a child in need.

TOMS is a lifestyle brand with giving at its core. Grounded in the One for One mission, every purchase has a purpose. Consumers are benefactors, philanthropists and activists that enable TOMS to help provide shoes, sight, water and more to people in need. To date, over 75 million new pairs of shoes alone have been given to those who need them.

With every product you purchase, TOMS will help a person in need. One for One®


TOMS Social media handles

https://www.instagram.com/tomsnl/?hl=en (@TOMSnl)



Let op: Dit is een barterdeal! Je mag uit de volgende producten 1 paar boots kiezen: TOMSBOOTS

Ben jij enthousiast? Pitch dan op deze campagne en vul €0,- bij het bedrag in, er is geen fixed fee mogelijk. 

Anchor text / Link title
TOMS: Boots & Booties Campagne!


Required Connection
Other Conditions
  • Je bent een fashionblogger
  • Een artikel bevat minimaal 300 woorden en is van goede kwaliteit
  • Het gaat om een permanente plaatsing incl 2 permanente links
  • Je artikel wordt aangejaagd via al je social media kanalen en je gebruikt daarvoor de volgende Hashtags #TOMSeurope (must have) en #OneforOne (optional)
  • Je houdt rekening met de onderstaande richtlijnen van TOMS voor het schrijven van je artikel
  • Je benoemt de onderstaande TOMS Mission Statements
  • Achteraf horen we graag hoe het artikel gelezen is
  • Je maakt shoot zelf foto's met onze boots en plaatst deze bij het artikel / op social media
  • Je houdt rekening met de Shoot directions voor het maken van foto's

Copy direction

The post will need to include:

1.  Mention that TOMS has introduced new boots/booties for this fall/winter

2.  Talk about how you’ve styled the boot or what you love about the boot

3.  Mention that TOMS gives (for every pair we give a pair. One for One® see official mission statements below)

 Creative direction

We’d like the quality content to show the creator wearing boots or booties of their choosing and showing how they personally style them in a fashion-forward way. Preferably shot outdoor in a city or nature, or in an indoor environment, as long as the shot communicates a fall/winter vibe. We encourage the creator to use his or her creativity and make beautiful content that works for their followers.

Shoot direction

  • Content must have a true fall/winter feel as content will be published in November and goal is to communicate new and stylish winterized boots and booties.
  • Wearable/Accessible, fashion forward looks that capture different ways to style, showcasing versatility and style
  • Preferably outdoor shoot inspired by traveling, exploration, friends in far places, forest, mountains with fall/winter vibe.
  • Cold weather looks styled around the boots (Please wear coats, hats, etc.)
  • Diverse Fall/Winter Looks that show different wear occasions
  • Express your personal style & personality
  • Strong fashion looks but still accessible (not too high fashion)
  • Look should highlight the TOMS – clearly visible & presented well
  • Environment: Preferably Outdoors (city or nature okay, as long as the content portrays a wintery vibe) Capture a cold, Fall/Winter feeling - create the effect that this is Winter Avoid lush green grass, trees with green leaves, flowers

 TOMS Mission statement                                                                                                              

English: With every product you purchase, TOMS will help a person in need. One for One®

NL: Met elke aankoop die je doet, helpt TOMS een mens in nood. One for One®

  • Website
Wanted Categories
  • Beauty & Fashion
  • Shopping
Campaign closes
11 months ago
Submitted before date
11 months ago

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