Pay only for results: No Cure, No Pay
Why performance based influencer marketing?
Influencer marketing is the most successful marketing method for raising awareness of brands and products in an authentic way and building consumer trust. In online marketing brands prefer to pay only for measurable results. These results are easy to measure for influencer posts.
However, determining an appropriate compensation for influencers can be challenging because both parties do not know what results will be achieved. LinkPizza enables performance based collaborations giving you optimal value for your investment and knowing in advance what to expect. Influencers and brands agree in advance on a maximum budget and a view target.
As a brand, you only pay for the views that are achieved. When a lower number of views is achieved, you pay the predetermined amount pro rata and never more than the agreed maximum amount. This makes influencers extra motivated to achieve the maximum number of views for your brand.
How does it work?
- Campaign launch: creating and sending a campaign briefing targeting a specific audience
- Influencer proposals: influencers come up with a price proposal, including price per view and a maximum number of views per collaboration.
- Content delivery: the influencer provides a preview for review and after approval the content goes live
- Influencer selection: choose the most suitable influencers for your brand, target audience and budget
- Price negotiation: negotiate the final prices and deliverables with the influencer
- Statistics: the statistics on the content, such as views, is measured for 28 days
- Payment: pay for the views achieved within the period, but never more than the previously agreed maximum amount
Interested in a performance campaign?
Are you interested in working with influencers based on performance and views achieved? If so, please fill out the form below.
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Performance deals are deals with influencers where it is agreed in advance how many views an influencer expects to achieve and the amount the influencer will receive when this number is achieved.
Over a period of 28 days, views can be delivered. The views can be achieved using multiple deliveries (posts, reels, etc). The maximum compensation, the number of views and the type of deliverables will be discussed during the negotiation phase.
No, with no cure it’s no pay.
No, as soon as more views are obtained than agreed upon, you pay the maximum price agreed upon in the negotiation. If more views are obtained than have been agreed upon, it is to the advertiser’s advantage.
Yes, we apply a minimum fee of €0,02 per view, this amounts to a CPM of €20.
As an advertiser, you don’t pay until the results and therefore the statistics are delivered.
After the first deliverable went live, the 28 days start. Within that time, the other completions must also be live to count toward the deal.
Yes, you always receive a preview first that you can give feedback on, and only after approval does the content go live.
As many as you want. The number of collaborations depends on the budget you have available. You will know in advance if the budget is sufficient.
Yes, you can negotiate the number of views and the price per view. It is only a final deal once you and the influencer agree to the deal.
Yes, you can negotiate the amount you want to pay per view. It is only a final deal once you and the influencer agree to the deal within the platform.
No, not at this time (yet). But the influencer can use affiliate links during the collaboration if you have an affiliate program.
The influencer always gets paid according to the results achieved. So you can also bet higher than your average number of views to earn extra. Through additional content, the influencer is in charge of generating more views to reach the goal and thus the maximum compensation.
It is not currently possible to make appointments based on sales, as it is difficult to measure this properly and is not possible for all customers.
“At LinkPizza, you get professional help to get the most out of your influencer campaign.”