Question
“Increase brand awareness for Blije Kip and ‘Witjes’; the tastiest and most durable free-range eggs.“
Campaign
A great substantive campaign to ensure that awareness was created about the difference of this new product compared to other eggs. Witjes are the first free-range eggs with the ‘On the way to Planet Proof’ quality mark and they received the maximum 3 stars from the Animal Protection Agency!
Blije Kip filtered in our platform on the following characteristics: influencers with female followers, aged 25 to 54 years in the category ‘Food & Drink’, ‘Society’ and ‘Health & Fitness’.
Brand awareness
Target campagne
Website, Instagram,
Facebook & YouTube
Channels
€7.500,-
Budget
Resultaten
Website: 50.000
Views
Facebook: 203.000
Reach
Instagram: 179.700
Reach
YouTube: 22.000
Views
With macro influencers such as Faya Lourens and De Speld and micro influencers like De Nagelkerkjes, a wide reach across different channels has been reached. Each influencer gave its own shape to the Blije Kip story, with De Witjes in the lead.
A great reach for this kind of budget, with beautiful content across 4 different channels.
Also have your brand promoted by influencers?
Professor Grunschnabel
Professor Grunschnabel wanted to increase their brand awareness among foodies through an managed influencer marketing campaign.
Sanquin
Sanquin used our platform to increase awareness for their campaign site and for donating blood.